The ANNELORE collection was established in 2002 by New York designer Juliana Cho. It began in a tiny 400 square-foot West Village store which soon became the destination for women looking for something original and beautiful to wear. The timeless designs are inspired by and handmade in New York City. The line is never more than 30 pieces per season, and every piece is curated to be the best in design, make, and fit. ANNELORE is the antithesis of mass-produced fashion.

The ANNELORE customer is smart, confident, and chic. She does not follow trends or labels. She is successful in her own craft and thus appreciates our craft as dressmakers. The ANNELORE collection is a tribute to our customers.

In 2012, ANNELORE opened its second location in TriBeCa at 18 Jay Street. The 1200 square-foot space houses a store, atelier, and showroom.